Department of Public Relations and Advertising

1 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
BES-111	PHYSICAL EDUCATION AND SPORTS I	0 ( 0 - 2 )	0	MC	Download
CEV-100	ECOLOGY	2 ( 2 - 0 )	2	MC	Download
GZT-121	INTRODUCTION TO COMMUNICATION SCIENCES	2 ( 2 - 0 )	3	MC	Download
GZT-123	WRITTEN AND ORAL EXPRESSION	2 ( 1 - 2 )	5	MC	Download
GZT-125	HISTORY OF COMMUNICATION	2 ( 2 - 0 )	3	MC	Download
GZT-127	INTRODUCTION TO LAW	2 ( 2 - 0 )	3	MC	Download
HIR-101	HISTORY OF PUBLIC RELATIONS AND BASIC CONCEPTS	3 ( 3 - 0 )	4	MC	Download
KGZ-103	KYRGYZ LANGUAGE AND LITERATURE I	1 ( 0 - 2 )	2	MC	Download
MAT-100	MATHEMATICS	2 ( 1 - 2 )	3	MC	Download
RSC-103	RUSSIAN LANGUAGE I	1 ( 0 - 2 )	2	MC	Download
RTS-113	SOCIOLOGY	2 ( 2 - 0 )	3	MC	Download

2 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
BES-112	PHYSICAL EDUCATION AND SPORTS II	0 ( 0 - 2 )	0	MC	Download
BIL-100	INFORMATICS	2 ( 1 - 2 )	4	MC	Download
BIO-100	POSITIVE SCIENTIFIC CONCEPTS	0 ( 2 - 0 )	2	MC	Download
GZT-128	SOCIOLOGY OF COMMUNICATION	2 ( 2 - 0 )	3	MC	Download
HIR-151	HISTORY OF ADVER: BASIC CONCEPTS AND APPLICAT. (TERM P)	3 ( 2 - 2 )	6	MC	Download
HIR-153	INTRODUCTION TO ECONOMICS	2 ( 2 - 0 )	3	MC	Download
HIR-157	INTRODUCTION TO POLITICAL SCIENCES	2 ( 2 - 0 )	2	MC	Download
ING-112	ENGLISH II	1 ( 0 - 2 )	2	MC	Download
KGZ-104	KYRGYZ LANGUAGE AND LITERATURE-II	1 ( 0 - 2 )	2	MC	Download
RSC-104	RUSSIAN LANGUAGE II	1 ( 0 - 2 )	2	MC	Download
RTS-110	BASIC PHOTOGRAPHY	2 ( 1 - 2 )	4	MC	Download
STJ-102	INTERNSHIP I	0 ( 0 - 2 )	2	MC	Download

3 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
CEV-200	KYRGYZSTAN GEOGRAPHY	0 ( 2 - 0 )	2	MC	Download
FLS-200	PHİLOSOPHY	0 ( 2 - 0 )	2	MC	Download
HIR-251	GRAPHIC DESIGN	3 ( 2 - 2 )	5	MC	Download
HIR-253	SCIENTIFIC RESEARCH METHODS	3 ( 2 - 2 )	4	MC	Download
HIR-255	MODERN MARKETING MANAGEMENT	3 ( 3 - 0 )	3	MC	Download
HIR-257	MANAGEMENT AND ORGANIZATION	2 ( 2 - 0 )	3	MC	Download
HIR-259	PROFESSIONAL ENGLISH I	2 ( 2 - 0 )	2	MC	Download
KGZ-203	KYRGYZ LANGUAGE AND LITERATURE III	1 ( 0 - 2 )	2	MC	Download
RSC-203	RUSSIAN LANGUAGE III	1 ( 0 - 2 )	2	MC	Download
RTS-213	COMMUNICATION THEORIES	3 ( 3 - 0 )	4	MC	Download
TAR-251	HISTORY OF KYRGYZSTAN	0 ( 2 - 0 )	2	MC	Download

4 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
DES-202	HIS.OF KYR.N, GEO. OF K-N, KYR. LAN. AND LIT STATE EX.	0 ( 0 - 0 )	2	MC	Download
FLS-210	WORLD AND TURKIC CIVILIZATIONS	0 ( 2 - 0 )	2	MC	Download
HIR-252	ANIMATION	3 ( 2 - 2 )	4	MC	Download
HIR-254	PUBLIC OPINION AND MEDIA RESEARCH (TERM PAPER ASSIGNMEN	3 ( 2 - 2 )	6	MC	Download
HIR-256	POLITICAL COMMUNICATION	2 ( 2 - 0 )	3	MC	Download
HIR-258	CORPORATE COMMUNICATIONS	3 ( 3 - 0 )	3	MC	Download
HIR-260	PROFESSIONAL ENGLISH II	2 ( 2 - 0 )	2	MC	Download
KGZ-204	KYRGYZ LANGUAGE AND LITERATURE IV	1 ( 0 - 2 )	2	MC	Download
RSC-204	RUSSIAN LANGUAGE IV	1 ( 0 - 2 )	2	MC	Download
RTS-214	MEDIA LITERACY	2 ( 2 - 0 )	3	MC	Download
TAR-252	HISTORY OF REPUBLIC OF TURKEY	0 ( 2 - 0 )	2	MC	Download
TUR-200	MANAS STUDIES	0 ( 2 - 0 )	2	MC	Download

5 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
GZT-375	NEW COMMUNICATION TECHNOLOGIES	2 ( 2 - 0 )	3	MC	Download
GZT-379	COMMUNICATION LAW	2 ( 2 - 0 )	3	MC	Download
HIR-351	CAMPAIGN PLANNING IN PUBLIC RELATIONS	3 ( 2 - 2 )	5	MC	Download
HIR-353	CREATIVITY IN ADVERTISING	3 ( 2 - 2 )	5	MC	Download
HIR-355	CORPORATE IDENTITY-BRAND MANAGEMENT	3 ( 2 - 2 )	4	MC	Download
HIR-357	MEDIA PLANNING	2 ( 2 - 0 )	3	MC	Download
HIR-359	NEWS PRODUCTION TECHNIQUES	3 ( 2 - 2 )	4	EC	Download
HIR-361	OPERATING AND MONTAGE	3 ( 2 - 2 )	4	EC	Download
HIR-363	MULTIMEDIA APPLICATIONS	3 ( 2 - 2 )	4	EC	Download
HIR-365	CRISIS AND RISK MANAGEMENT	3 ( 3 - 0 )	4	EC	Download

6 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
HIR-312	PRESENTATION TECHNIQUES	3 ( 2 - 2 )	4	EC	Download
HIR-314	EVENT AND PROTOCOL MANAGEMENT	3 ( 2 - 2 )	4	EC	Download
HIR-316	ADVERTISING PHOTOGRAPHY	3 ( 2 - 2 )	4	EC	Download
HIR-352	CAMPAIGN PLANNING IN ADVERT. (TERM PAPER ASSIGNMENT)	3 ( 2 - 2 )	6	MC	Download
HIR-354	COPYWRITING	3 ( 2 - 2 )	5	MC	Download
HIR-356	SOCIOLOGY OF ADVERTISING	3 ( 3 - 0 )	3	MC	Download
HIR-358	INTERNET ADVERTISING	3 ( 2 - 2 )	5	MC	Download
HIR-360	PROJECT DEVELOPMENT	3 ( 2 - 2 )	4	EC	Download
STJ-302	INTERNSHIP II	0 ( 0 - 2 )	2	MC	Download

7 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
HİR-401	PUBLIC OPINION AND MARKET RESEARCH	2 ( 2 - 0 )	6	MC	Download
HİR-407	CONTENT ANALYSIS	3 ( 3 - 0 )	5	EC	Download
HİR-405	PERSUASIVE COMMUNICATION AND RHETORIC	3 ( 3 - 0 )	5	EC	Download
HİR-411	INTERNET ADVERTISING	3 ( 2 - 2 )	5	EC	Download
HİR-413	INTERNATIONAL ADVERTISING	3 ( 2 - 2 )	5	EC	Download
BTZ-451	BACHELOR THESIS I	3 ( 1 - 4 )	4	MC	Download
İLF-401	COMMUNICATION LAW	2 ( 2 - 0 )	5	MC	Download

8 Semester

Code	Name	Credits	ECTS	Course Type*	Syllabus
BTZ-452	BACHELOR THESIS II	3 ( 1 - 4 )	3	MC	Download
STJ-402	INTERNSHIP III	0 ( 0 - 0 )	4	MC	Download
HİR-402	PUBLIC RELATIONS AND NEW MEDIA	3 ( 2 - 2 )	5	MC	Download
DES-400	SPECIAL GENERAL STATE EXAM	0 ( 0 - 0 )	1	MC	Download
DES-402	STATE EXAM ON HISTORY OF KYRGYZSTAN	0 ( 0 - 0 )	1	MC	Download
DES-404	GRADUATION DISSERTATION DEFENSE	0 ( 0 - 0 )	1	MC	Download
HİR-406	MEDIA PLANNING	3 ( 2 - 2 )	5	EC	Download
HİR-410	POLITICAL COMMUNICATION CAMPAIGNS	3 ( 2 - 2 )	5	EC	Download
HİR-412	MASS PSYCHOLOGY AND PSYCHOANALYTICAL APPROACHES	3 ( 3 - 0 )	5	EC	Download
HİR-414	ADVERTISING AESTHETICS	3 ( 2 - 2 )	5	EC	Download
HİR-416	INTERNATIONAL PUBLIC RELATIONS	3 ( 3 - 0 )	5	EC	Download

* MC - Must Course, EC - Elective Course